The Felix Project expands into non-food items

Credit: The Felix Project

A new initiative by London’s largest ‘rescued food’ redistribution charity, The Felix Project, takes its first steps this week to re-home surplus essential household goods to residents in need throughout the capital.

The project, named Felix’s Multibank, is the first of its kind and an extension of The Felix Project’s fight against food waste and hunger.

Now, with the backing of Amazon and former Prime Minister Gordon Brown, along with funding from Comic Relief and London Mayor Sadiq Khan, the charity hopes to redistribute 40,000 surplus non-food items spanning personal care, baby products, cleaning supplies and bedding.

Social impact goals

While CEO Charlotte Hill OBE says The Felix Project ‘will never turn away food for non-food items’ and that feeding the city will remain the charity’s focus, she believes their logistical capabilities can be put to wider use to help families in need of other essential items. “We believe this work will help achieve both our environmental and social impact goals.”

With The Felix Project ‘on track to rescue 38 million meals this year’ from supermarkets, wholesalers, farms and restaurants, Hill pays tribute to the 1,100 community partners and thousands of volunteers who assist in bringing healthy food to those who cannot afford it, meanwhile thanking the many partners collaborating to make Felix’s Multibank a success, including The Trussell Trust, Little Village and In Kind Direct.

By Rosie Greenaway, editor