Therapy Organics: from retailer to formulator

Diversifying their retail business with their first own-brand range, Therapy Organics founders Jackie Coldwell and Kylie Williams have developed a line of UK-made VMS to ‘redefine supplements’. 

Now on-shelf in their Wilmslow store, the YourGut range was designed around the philosophy that ‘good health starts with your gut’.

Having always followed a ‘food first’ approach to supplementation, nutritional therapist Coldwell was frustrated at the number of supplements required for the ‘perfect’ protocol, so the sisters created a line with ‘bespoke and targeted probiotics at the core’, using functional foods, herbs and medicinal mushrooms. 

Original filler-free formula, Restore, is ‘superpowered’ with 30 billion colony forming units (CFUs) per capsule, providing a ‘microbiome boost’ after illness or antibiotic use.  

Defence offers immune support using super-nutrients and ‘natural bug-beaters’. Reishi (‘the mother of all mushrooms’) features alongside quercetin, to tackle infection, and propolis – ‘one of nature’s greatest anti-microbials’. 

Glow is the brand’s secret weapon for hair, skin and nails, containing ten billion CFUs from bacterial strains known for their skin health benefits. ‘Hydration enhancers’ hyaluronic acid and flaxseed powder are joined by pine bark and haskap berry as ‘nature’s youth restorers’.  

“We believe that supplements should do good and be good, which is why you

will find no fillers or binders in our glass bottles.”

Jackie Coldwell, Therapy Organics and YourGut co-founder

By Rosie Greenaway, editor